Girl Planting seeds

‘Clothing designed to become garbage’ — Fashion industry grapples with pollution, waste issues

Growing calls for sustainable clothing that’s less harmful to the environment could be a catalyst for change in the fashion industry. Sixty-two percent of Gen Z consumers, those who were born after 1995, prefer to buy from sustainable brands, according to one recent survey. Consumer pressure over the industry’s pollution has led companies such as Nike and H&M to announce plans to reduce carbon emissions or use more recycled materials in clothing. Meanwhile, larger retailers are getting into used clothing as the secondhand market booms. Nordstrom last week launched a resale shop, citing consumer demand for more sustainable options.  Read more....

 

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