Girl Planting seeds

Exposure to sugary breakfast cereal advertising directly influences children's diets

High-sugar cereals are heavily promoted to children on TV. The adoption of poor eating habits including excess consumption of sugar can lead to obesity, a known risk factor for 13 cancers. Children's eating habits develop during the preschool years, and children who are overweight by the age of five are likely to remain overweight into adolescence and adulthood. Unfortunately, many young children have diets of low quality and consume too few fruits and vegetables and too much sugar, salt and fat. A new study led by Jennifer Emond, PhD, member of the Cancer Control research program at Dartmouth's Norris Cotton Cancer Center and Assistant Professor in the Department of Biomedical Data Science Geisel School of Medicine hits a notable target in the many diet influences that lead to obesity.  Read more...
 

 

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