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Juul bought ads on websites for Cartoon Network, Nick Jr, and Seventeen to promote its addictive e-cigarettes to children and teenagers, lawsuit claims

Juul Labs bought banner and other advertisements on sites specifically geared toward children and teenagers, like those for Cartoon Network, Nick Jr and Seventeen, a Massachusetts lawsuit filed Wednesday claims. The suit brings to bear convincing evidence that the company was deliberately targeting young people through its marketing campaigns, not only by the imagery featured in its ads, but by their strategic placements. Juul even placed ads on tutoring websites, the lawsuit alleges, although it's unclear if any of the ads actually ran, or how many views they may have had. Read more.....

 

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