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Measles: The New Red Scare

Fear. It's a natural and primal human emotion. While human instinct is exceptional in evaluating and reacting to a natural personal risk, as in facing a predator, humans are terrible at assessing modern risks. According to Psychology Today this is because our ancestors were programmed to quickly react and respond to a situation before it is even consciously perceived. Our reactions aren't based in logic and statistics, but in lightning fast primitive responses. Threats such as venomous spiders and snakes cause an out-of-proportion fear compared with the more likely threat of being killed in a car crash. The low risk of a being killed in a shark attack4 evokes more terror than the much greater chance of dying from a prescription drug.  Read more...

 

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