Girl Planting seeds

Research probes cross-cultural beliefs about sustainability

New research carried out in 12 countries shows most people believe achieving environmental sustainability could hinder quality of life but not the wider economy.  Contributing author Associate Professor Taciano Milfont from Victoria University of Wellington's Centre for Applied Cross-Cultural Research and School of Psychology, says the main goal of the study was to identify areas of compatibility and tension in how people view sustainability.  Read more....



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